{"title":"E45","description":null,"products":[{"product_id":"e45-collection-01","title":"E45 Cream Clinically Proven Treatment for Dry Skin \u0026 Eczema 350g","description":"\u003cp\u003eE45 Cream has been clinically proven to treat and soothe dry, itching, flaking, chapped, rough and calloused skin, sunburn and detergent hands. Non greasy formula leaves skin soft and relieved.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Treats and soothes dry and flaky skin\u003cbr\u003e\n- Relieves itchy, irritated skin\u003cbr\u003e\n- Suitable for dry psoriasis\u003cbr\u003e\n- Suitable for adults, children and infants aged 1 month and over\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eApply to the affected skin 2 or 3 times daily. For external use only. If symptoms persist, consult your doctor.\u003c\/p\u003e\n\n\u003cp\u003eActive ingredients\u003c\/p\u003e\n\n\u003cp\u003eWhite Soft Paraffin, Light Liquid Paraffin, Anhydrous Lanolin.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eDo not use if allergic to any of the ingredients. Do not use near the mouth, inner nose, eyes, genital area or on broken skin. E45 Cream contains: Cetyl alcohol which may cause local skin reactions (e.g. E216 and E218 which may cause allergic reactions (possibly delayed). Do not smoke or go near naked flames – risk of severe burns. Fabric (clothing, bedding, dressings etc) that has been in contact with this product burns more easily and is a serious fire hazard.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200576049249,"sku":null,"price":20.39,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_efd57152-63cd-4a89-91fa-b03d39c3a332.jpg?v=1784018915"},{"product_id":"e45-collection-02","title":"E45 Daily Moisturising Body Lotion 400ml","description":"\u003cp\u003eE45 Daily Care Hydrating Lotion is the everyday body moisturiser for dry and sensitive skin. A lightweight body lotion for dry skin that locks in moisture and leaves skin feeling soft and supple. Fast-absorbing, non-greasy\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Daily Care — formulated to provide intense and long-lasting hydration for dry, sensitive skin\u003cbr\u003e\n- Everyday Moisturiser For Dry And Sensitive Skin — A lightweight moisturiser that keeps skin soft, comfortable and protected\u003cbr\u003e\n- Suitable for the whole family including infants from one month\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eApply as required.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eAllergy Information: If you have sensitive skin, or if you're worried about allergic reactions, we recommend doing a patch test first. Patch testing involves applying a small amount of product to the skin and leaving it on to see if a reaction develops. Warnings: Keep out of reach of children. Avoid contact with eyes.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200576082017,"sku":null,"price":15.29,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_09f11e04-59c7-40d5-90c9-a9718fa8a56d.jpg?v=1784018916"},{"product_id":"e45-collection-03","title":"E45 Moisturising Body Lotion 200ml","description":"\u003cp\u003eE45 Moisturising Lotion is the everyday body lotion for dry and sensitive skin — clinically proven to protect skin from dryness, reduce roughness, redness, scaling and flaking. A light daily body moisturiser that keeps skin feeling soft, comfortable and hydrated. A trusted body lotion for dry skin.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Clinically Proven 72 Hour Dry Skin Relief — Clinically proven to soothe and protect skin from dryness and reduce roughness, redness, scaling and flaking. A trusted moisturiser for very dry skin\u003cbr\u003e\n- Lightweight Daily Moisturiser — A light moisturising lotion that absorbs quickly and leaves no greasy residue. A clinically proven body lotion for sensitive skin\u003cbr\u003e\n- For The Whole Family —\u003cbr\u003e\n- Suitable for the whole family including newborns, babies \u0026amp; kids\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eAvoid contact with eyes. In case of contact with the eyes, rinse thoroughly with clean water. Keep out reach of children.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200576114785,"sku":null,"price":10.82,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_b5b589da-5319-49e9-b451-b2d646ee8830.jpg?v=1784018917"},{"product_id":"e45-collection-04","title":"E45 Face Hydrating Serum 30ml","description":"\u003cp\u003eIntensely hydrating face serum to instantly boost moisture and soothe dry, sensitive skin. E45 Face Hydrating Serum gives the skin an instant hydration boost and locks in moisture for 48 hours, whilst helping to strengthen and restore the skin's natural barrier. Formulated with a clinically proven triple moisturisation complex, its serum contains hyaluronic acid for intense moisture, microalgae to protect the skin from drying out and sea water to help the skin retain moisture. After just one application, the skin is 55% more hydrated.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Clinically proven and dermatologically tested formula\u003cbr\u003e\n- Suitable for dry and sensitive skin\u003cbr\u003e\n- Gentle enough for the whole family including infants from 1 month\u003cbr\u003e\n- Suitable for eczema-prone skin\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eAfter cleansing, apply one or two drops of its serum to clean, dry skin on the face or neck. Use it twice a day, once in the morning and once in the evening, for the best results. its serum can easily slot into your current skincare routine, but we'd recommend this is paired with its E45 Face Foaming Cleanser and E45 Face Daily Protect Moisturiser in the mornings and the E45 Face Night Cream during the evening.\u003c\/p\u003e\n\n\u003cp\u003eActive ingredients\u003c\/p\u003e\n\n\u003cp\u003eNo Active.\u003c\/p\u003e\n\n\u003cp\u003eIngredients\u003c\/p\u003e\n\n\u003cp\u003eNo.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eIf you have sensitive skin, or if you're worried about allergic reactions, we recommend doing a patch test first. Patch testing involves applying a small amount of product to the skin and leaving it on to see if a reaction develops.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200576147553,"sku":null,"price":23.04,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_1624c222-8fca-4713-903b-d4200f659f89.jpg?v=1784018918"},{"product_id":"e45-collection-05","title":"E45 Protection Lipbalm SPF 30 10ml","description":"\u003cp\u003eE45 Protecting Lip Balm softens, nourishes and moisturises chapped lips. Offering all-year round protection, its lip balm also benefits from SPF 30 and high UVA and UVB ray protection.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Clinically proven and dermatologically tested formula\u003cbr\u003e\n- Suitable for dry and sensitive skin\u003cbr\u003e\n- Gentle enough for the whole family including infants from 1 month\u003cbr\u003e\n- Suitable for Suitable for all skin types\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eApply to chapped lips as required. Ensure a generous layer is used before sun exposure and reapply frequently to maintain protection.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200576180321,"sku":null,"price":12.27,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_df317a2b-d524-4b93-a4ae-56ef22853a13.jpg?v=1784018920"},{"product_id":"e45-collection-06","title":"E45 Dry Skin Relief Body Wash 500ml","description":"\u003cp\u003eE45 Dry Skin Relief Body Wash is a fragrance-free wash that provides gentle and effective cleansing for very dry, sensitive and itchy skin, actively moisturising while you wash.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Clinically proven and dermatologically tested formula\u003cbr\u003e\n- Suitable for dry and sensitive skin\u003cbr\u003e\n- Gentle enough for the whole family including infants from 1 month\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200576213089,"sku":null,"price":22.79,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_7dc9de55-5aab-444f-9514-5440a5876cc4.jpg?v=1784018922"},{"product_id":"e45-collection-07","title":"E45 Daily Protect Face Moisturiser SPF 30 50ml","description":"\u003cp\u003eIntensely hydrating face cream with high UVA and UVB protection for dry and sensitive skin. E45 Face Care Daily Protect, with SPF 30, UVA and UVB filters, has been developed to provide dry and sensitive skin on the face with all-day moisturisation and protection from daily sun exposure. Its gentle formulation hydrates the skin and helps to preserve the skin's natural barrier, while offering broad spectrum protection to defend against the effects of UV rays.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Clinically proven and dermatologically tested formula\u003cbr\u003e\n- Suitable for dry and sensitive skin\u003cbr\u003e\n- Gentle enough for the whole family including infants from 1 month\u003cbr\u003e\n- Suitable for eczema-prone skin\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eApply daily to a clean face and neck. Re-apply frequently to maintain sun protection.\u003c\/p\u003e\n\n\u003cp\u003eActive ingredients\u003c\/p\u003e\n\n\u003cp\u003eNo Active.\u003c\/p\u003e\n\n\u003cp\u003eIngredients\u003c\/p\u003e\n\n\u003cp\u003eNo.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eIf you have sensitive skin, or if you're worried about allergic reactions, we recommend doing a patch test first. Patch testing involves applying a small amount of product to the skin and leaving it on to see if a reaction develops. Active ingredients No Active Ingredients Ingredients Aqua, C12-15 Alkyl Benzoate, Ethylhexyl Salicylate, Ethylhexyl Triazone, Glycerin, Butyl Methoxydibenzoylmethane, Stearyl Alcohol, Bis-ethylhexyloxyphenol Methoxyphenyl Triazine, Glyceryl Stearate, Pentaerythrityl Distearate, Cetyl Phosphate, Phenoxyethanol, Polyglyceryl-10 Eicosanedioate\/ Tetradecanedioate, Arginine, Betaine, Xanthan Gum, Tocopheryl Acetate, Ethylhexylglycerin, Propanediol, Lecithin, Trisodium Ethylenediamine Disuccinate, Tocopherol, Ascorbyl Palmitate, Polyglutamic Acid, 1,2-Hexanediol, Daily Caprylyl Glycol, Citric Acid.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200576245857,"sku":null,"price":19.36,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_7978ca12-1b07-43f1-8505-f6494aaf5716.jpg?v=1784018924"},{"product_id":"e45-collection-08","title":"E45 Dry Scalp Relief Shampoo 500ml","description":"\u003cp\u003eEffective Dry Skin Relief SHAMPOOE45's Dry Skin Relief Shampoo is gently formulated to cleanse and relieve symptoms of very dry, itchy and flaky scalps. Its light, silky texture protects hair, giving it life, body and shine. Whether you have dry skin on the scalp or dandruff, its shampoo helps to reduce itchiness and the appearance of white flakes.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Clinically proven and dermatologically tested formula\u003cbr\u003e\n- Suitable for dry and sensitive skin\u003cbr\u003e\n- Gentle enough for the whole family including infants from 1 month\u003cbr\u003e\n- Suitable for ALL HAIR TYPESIdeal for daily use, our shampoo has been dermatologically tested and is suitable to use on all hair types. It's hypoallergenic formulation also means it can also be used on more serious scalp conditions. It is soap-free and has no added fragrance\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eApply shampoo to wet hair and massage into the scalp. Rinse and repeat as necessary.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200576278625,"sku":null,"price":22.79,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_f7c9f147-be78-4866-b88b-789bf0a94bd6.jpg?v=1784018925"},{"product_id":"e45-collection-09","title":"E45 Cica Soothe and Repair Cream With Cica 50ml","description":"\u003cp\u003eCLINICALLY PROVEN, MULTI-PURPOSE CREAM: E45 CICA Cream is a multi-purpose solution that nourishes, repairs and protects dry, irritated and weakened skin. In a rich and soothing texture, its CICA contains over 90% of natural origin including squalane, panthenol and oat extracts. Helps Repair The Skin'S Moisture Barrier From First Application: From first application, E45 CICA Cream starts to help repair the skin barrier. As a result, skin will feel calmer within 30 minutes of application and redness will be visibly reduced after 3 days.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Clinically proven and dermatologically tested formula\u003cbr\u003e\n- Suitable for dry and sensitive skin\u003cbr\u003e\n- Gentle enough for the whole family including infants from 1 month\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eMassage gently into affected skin areas as often as needed. Do not use on open wounds.\u003c\/p\u003e\n\n\u003cp\u003eIngredients\u003c\/p\u003e\n\n\u003cp\u003eof natural origin including squalane, panthenol and oat extracts.HELPS REPAIR THE SKIN'S MOISTURE BARRIER FROM FIRST APPLICATION: From first application, E45's CICA Cream starts to help repair the skin barrier. As a result, skin will feel calmer within 30 minutes of application and redness will be visibly reduced after 3 days.SUITABLE FOR DRY AND SENSITIVE SKIN: Our CICA Cream has been dermatologically tested and is suitable to use on dry and sensitive skin. It is also suitable for use on eczema-prone skin. Safe for the whole family, this can be used on newborns. No added fragrance. How to use Massage gently into affected skin areas as often as needed. Do not use on open wounds.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200576344161,"sku":null,"price":15.61,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_e1c24d4e-8982-470f-9a09-8362f71a1302.jpg?v=1784018926"},{"product_id":"e45-collection-10","title":"E45 Sensitive Sun Face Cream SPF 50+ 50ml","description":"\u003cp\u003eE45 Sensitive Sun Face Cream SPF50+ is a high-protection sunscreen for face formulated for dry, sensitive and eczema-prone facial skin. A lightweight sunscreen spf 50 face with broad spectrum UVA\/UVB filters that wears beautifully under make-up. A trusted sunscreen for sensitive skin facial option.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Very High Spf50+ For Face — Broad spectrum sunscreen spf 50 face with UVA\/UVB filters. A dedicated facial formulation\u003cbr\u003e\n- Lightweight Facial Texture — A non-greasy sunscreen for face that wears beautifully under make-up\u003cbr\u003e\n- FOR DRY, Sensitive And Eczema-PRONE SKIN — A gentle sunscreen for sensitive skin formulation\u003cbr\u003e\n- Daily Facial Protection — Pairs with your daily skincare routine. A factor 50 sun cream for the face\u003cbr\u003e\n- Dermatologically tested for sensitive skin\u003cbr\u003e\n- Suitable for For dry \u0026amp; sensitive skin. Also suitable for eczema-prone skin. Dermatologically tested\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eApply generously before sun exposure and reapply frequently to maintain protection, especially after perspiring, swimming, or towelling. Too little sunscreen gives a lower level of protection.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eAvoid contact with eyes and if contact occurs, rinse thoroughly with water. Do not stay too long in the sun, even while using sun protection. Keep babies and young children out of direct sunlight.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200576376929,"sku":null,"price":18.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_ea582a06-2c48-48f0-878d-7408c4db5b94.jpg?v=1784018927"},{"product_id":"e45-collection-11","title":"E45 Emollient Hand and Body Wash Cream 250ml","description":"\u003cp\u003eE45 Emollient Wash Cream is a fragrance-free wash that provides gentle and effective cleansing for very dry, sensitive and itchy skin. E45 Emollient Wash Cream has been formulated by skincare experts to actively moisturise the skin while keeping it hydrated and preventing the skin from drying out. The body's optimal skin pH level is between 4.7 and 5.75.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Leaves dry, sensitive and itchy skin feeling clean, soft and hydrated\u003cbr\u003e\n- Cream with emollient\u003cbr\u003e\n- Suitable for Suitable for the whole family, including infants 3+ months\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eShake bottle. Apply to wet skin on the face, hands and body. Massage gently, then rinse. Gently pat with a towel. Dry skin treatment relies on a complete skin care routine from cleansing to moisturizing to treatment if necessary.\u003c\/p\u003e\n\n\u003cp\u003eIngredients\u003c\/p\u003e\n\n\u003cp\u003eto.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eAvoid contact with eyes. If symptoms persist talk to your doctor or pharmacist.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200576442465,"sku":null,"price":13.76,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_f1b48185-1bae-4733-969d-26dcfd0c6207.jpg?v=1784018928"},{"product_id":"e45-collection-12","title":"E45 Sun Body Cream Spray for Sensitive Skin SPF 50+ 180ml","description":"\u003cp\u003eE45 Sun Body Cream Spray for Sensitive Skin SPF 50+ hydrates and nourishes skin with a very high level of sun protection. Providing a 24-hour moisturising effect, its lightweight texture won't clog or block pores.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Suitable for eczema-prone skin\u003cbr\u003e\n- Clinically proven and dermatologically tested formula\u003cbr\u003e\n- Suitable for dry and sensitive skin\u003cbr\u003e\n- Gentle enough for the whole family including infants from 1 month\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eApply generously before sun exposure and reapply frequently to maintain protection, especially after perspiring, swimming, or towelling. Too little sunscreen gives a lower level of protection.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eAvoid contact with eyes and if contact occurs, rinse thoroughly with water. Do not stay too long in the sun, even while using sun protection. Keep babies and young children out of direct sunlight. Ingredients Aqua, Dibutyl Adipate, Diethylamino Hydroxybenzoyl Hexyl Benzoate, Phenoxyethyl Caprylate, C12-15 Alkyl Benzoate, Ethylhexyl Triazone, Bis-Ethylhexyloxyphenol Methoxyphenyl Triazine, Diethylhexyl Butamido Triazone, Propanediol, Acrylates\/C12-22 Alkyl Methacrylate Copolymer, Glycerin, Arginine, Persea Gratissima Oil, Coco-Glucoside, Xanthan Gum, Tocopheryl Acetate, VP\/Eicosene Copolymer, Potassium Cetyl Phosphate, PEG-100 Stearate, Cetearyl Alcohol, Caprylyl Glycol, Sodium Citrate, Citric Acid, Disodium Lauryl Sulfosuccinate, Ethylhexylglycerin, Phenoxyethanol\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200576508001,"sku":null,"price":20.15,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_40b7c42d-b73e-49d8-a008-9383a2f13b53.jpg?v=1784018930"},{"product_id":"e45-collection-13","title":"E45 Dry \u0026 Sensitive Skin Shower bundle","description":"\u003cp\u003eBuild your complete dry skin care routine with the E45 Dry \u0026amp; Sensitive Skin Shower bundle. This 3-piece set brings together complementary, clinically proven E45 formulas — great value compared to buying each product separately.\u003c\/p\u003e\n\n\u003cp\u003eWhat's included\u003c\/p\u003e\n\n\u003cp\u003e1. E45 Emollient Hand and Body Wash Cream for Dry Skin and Eczema 250ml\u003cbr\u003e\nA mild, emollient wash that cleanses without stripping the skin's moisture barrier.\u003c\/p\u003e\n\n\u003cp\u003e2. E45 Shower Cream for Gentle and Effective Cleansing for Dry, Sensitive Skin 200ml\u003cbr\u003e\nA gentle, creamy cleanser for dry, sensitive skin during showering.\u003c\/p\u003e\n\n\u003cp\u003e3. E45 Anti-Dandruff Shampoo for Itchy \u0026amp; Dry Scalp 200ml\u003cbr\u003e\nA gentle shampoo for dry, itchy or problem scalps.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Complete dry skin care routine in one convenient bundle\u003cbr\u003e\n- All products clinically proven and dermatologically tested\u003cbr\u003e\n- Fragrance-free and suitable for sensitive skin\u003cbr\u003e\n- Great value compared to buying each product separately\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200576540769,"sku":null,"price":25.29,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_e292d7ca-18da-4e42-90bb-1fc62aad39f0.jpg?v=1784018932"},{"product_id":"e45-collection-14","title":"E45 Itch Relief Gel Instantly Cools and Soothes Dry, Itchy and Irritated Skin Cooling Gel Formula 100ml","description":"\u003cp\u003eE45 Itch Relief Gel immediately soothes, cools and calms dry, itchy and irritated skin. E45 Itch Relief Gel is clinically proven to soothe itchiness within 60 seconds. Its formulation contains glycerin to moisturise, soothe and heal the skin, whilst vitamin B5 helps to attract and retain moisture. Its lightweight, gel texture is quickly absorbed into the skin with no rubbing required when applied to sensitive areas.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Cools, calms and soothes dry, itchy and irritated skin\u003cbr\u003e\n- With anti-inflammatory and healing properties\u003cbr\u003e\n- Lightweight gel formula is easily absorbed, with no sticky residue\u003cbr\u003e\n- Free from fragrance\u003cbr\u003e\n- Suitable for eczema-prone skin\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eCan be used all over the body, face, and hands and by the whole family. For an added cooling effect, store in the fridge.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eAvoid contact with the eyes. If the product enters the eyes, wash with water.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200578048097,"sku":null,"price":16.44,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_9021ccc0-afd9-466c-968d-7863a2e03031.jpg?v=1784018932"},{"product_id":"e45-collection-15","title":"E45 Anti-Dandruff Shampoo 200ml","description":"\u003cp\u003eHydrating shampoo formulated to gently cleanse very dry, itchy and flaky scalps. E45 Dry Scalp Shampoo gently cleanses and provides effective relief for scalps that are dry, itchy and flaky, or with dandruff. Dry scalp occurs when your hair is stripped of its natural oils, whereas dandruff is the result of fungal or bacterial infections.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Dermatologically tested to effectively relieve both dry, itchy and flaky scalps and dandruff\u003cbr\u003e\n- Suitable for everyday use on all hair types • Also suitable for use on more serious scalp conditions • Contains hydrating Vitamin B5, which leaves the skin hydrated, clean and shiny • Free from fragrance, soap and perfume • Hypoallergenic Suitable for Suitable for everyday use on all hair types and for more serious scalp conditions\u003cbr\u003e\n- Clinically proven and dermatologically tested formula\u003cbr\u003e\n- Suitable for dry and sensitive skin\u003cbr\u003e\n- Gentle enough for the whole family including infants from 1 month\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eApply to wet hair and massage into the scalp, rinse, repeat as necessary. Suitable for regular use on all hair types. This product is also suitable for use on more serious very dry, itchy skin and scalp conditions.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eAvoid contact with eyes, if contact occurs rinse thoroughly with water. Keep out of reach of children.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200578080865,"sku":null,"price":13.64,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_8b28fc6b-1018-4510-b16d-231e4007930c.jpg?v=1784018934"},{"product_id":"e45-collection-16","title":"E45 Sun Lotion for Sensitive Skin. Hydrating Body Sun Cream SPF 30 180ml","description":"\u003cp\u003eE45 Sun Lotion for Sensitive Skin. Hydrating Body Sun Cream SPF 30 hydrates and nourishes skin with a very high level of sun protection. Providing a 24-hour moisturising effect, its lightweight texture won't clog or block pores.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Suitable for eczema-prone skin\u003cbr\u003e\n- Clinically proven and dermatologically tested formula\u003cbr\u003e\n- Suitable for dry and sensitive skin\u003cbr\u003e\n- Gentle enough for the whole family including infants from 1 month\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eApply generously before sun exposure and reapply frequently to maintain protection, especially after perspiring, swimming, or towelling. Too little sunscreen gives a lower level of protection.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eAvoid contact with eyes and if contact occurs, rinse thoroughly with water. Do not stay too long in the sun, even while using sun protection. Keep babies and young children out of direct sunlight. Ingredients Aqua, Dibutyl Adipate, Diethylamino Hydroxybenzoyl Hexyl Benzoate, Phenoxyethyl Caprylate, Bis-Ethylhexyloxyphenol Methoxyphenyl Triazine, Diethylhexyl Butamido Triazone, Ethylhexyl Triazone, Propanediol, C12-13 Alkyl Lactate, Butylene Glycol, Cetearyl Alcohol, Glycerin, Phenylbenzimidazole Sulfonic Acid, VP\/Eicosene Copolymer, Canola Oil, Tocopheryl Acetate, Inositol, Propylheptyl Caprylate, Tocopherol, Potassium Cetyl Phosphate, Glyceryl Stearate, Ethylhexylglycerin, Xanthan Gum, PEG-100 Stearate, Coco-Glucoside, Ammonium Acryloyldimethyltaurate\/VP Copolymer, Arginine, Acrylates\/C12-22 Alkyl Methacrylate Copolymer, Disodium Lauryl Sulfosuccinate, Caprylyl Glycol, Sodium Hydroxide, Phenoxyethanol\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200578113633,"sku":null,"price":20.15,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_a64a1e66-bdd4-449b-876d-852333330789.jpg?v=1784018935"},{"product_id":"e45-collection-17","title":"E45 Psoriasis Cream Psoriasis Relief 50ml","description":"\u003cp\u003eCream for treatment and prevention of psoriasis and dermatitis symptoms. Scientifically proven to treat symptoms of psoriasis.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Clinically proven and dermatologically tested formula\u003cbr\u003e\n- Suitable for dry and sensitive skin\u003cbr\u003e\n- Gentle enough for the whole family including infants from 1 month\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eInstructions for use: If not otherwise prescribed by your healthcare provider, E45 Psoriasis Cream should be gently massaged three times a day or as often as needed on the affected areas of the skin.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eDo not smoke or go near naked flames - risk of severe burns. Fabric (clothing, bedding, dressing etc) that has been in contact with this product burns more easily and is a serious fire hazard. Washing clothing and bedding may reduce product build-up but does not totally remove it. Do not use on infected skin. Keep out of reach of children. If allergy reactions occur discontinue use immediately.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200578146401,"sku":null,"price":25.79,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_59cc0531-7d75-46bf-b602-0160686b9ca8.jpg?v=1784018936"},{"product_id":"e45-collection-18","title":"E45 Rich 24h Body Lotion Moisturiser with Primrose Oil 400ml","description":"\u003cp\u003eE45 Rich 24H Lotion with evening primrose oil for deep, nourishing moisturisation that lasts throughout the day. E45 Rich 24H Lotion is a light, daily moisturiser for dry, sensitive skin to keep the skin feeling soft, supple and hydrated. Its lotion has been dermatologically tested for dry, sensitive skin and is formulated with evening primrose oil, known for its skin nourishing properties that help to lock and retain moisture within the skin.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- 24-hour moisturisation, with evening primrose oil to help lock in and retain moisture\u003cbr\u003e\n- Quickly absorbed to leave skin feeling soft, supple and hydrated\u003cbr\u003e\n- Clinically proven to protect the skin from dryness, whilst reducing roughness, redness, scaling and flaking\u003cbr\u003e\n- Dermatologically tested for dry, sensitive skin\u003cbr\u003e\n- No added colour or fragrances\u003cbr\u003e\n- Formulated with Evening Primrose Oil to help lock in and retain moisture\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eUse as often as required on the hands, body and face to help keep dry and sensitive skin soft, supple and moisturised.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eAllergy Information: If you have sensitive skin, or if you're worried about allergic reactions, we recommend doing a patch test first. Patch testing involves applying a small amount of product to the skin and leaving it on to see if a reaction develops. WARNINGSFor external use only. Keep out of reach of children. Avoid contact with eyes. If using large quantities, regularly change clothing, bedding or dressingsimpregnated with the product and keep away from fire as it may pose a fire hazard\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200578179169,"sku":null,"price":17.84,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_0faf1d7e-656b-47e3-bc39-ef4fe63f36b3.jpg?v=1784018938"},{"product_id":"e45-collection-19","title":"E45 Face Bundle","description":"\u003cp\u003eBuild your complete dry skin care routine with the E45 Face Bundle. This 2-piece set brings together complementary, clinically proven E45 formulas — great value compared to buying each product separately.\u003c\/p\u003e\n\n\u003cp\u003eWhat's included\u003c\/p\u003e\n\n\u003cp\u003e1. E45 Face Moisturiser Cream for Long Lasting Hydration for Dry and Sensitive Skin 50ml\u003cbr\u003e\nA clinically proven moisturising cream for dry and sensitive skin.\u003c\/p\u003e\n\n\u003cp\u003e2. E45 Face Foaming Cleanser for Dry and Sensitive Skin 150ml\u003cbr\u003e\nA trusted E45 formula for dry and sensitive skin care.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Complete dry skin care routine in one convenient bundle\u003cbr\u003e\n- All products clinically proven and dermatologically tested\u003cbr\u003e\n- Fragrance-free and suitable for sensitive skin\u003cbr\u003e\n- Great value compared to buying each product separately\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200578211937,"sku":null,"price":24.08,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_21abe197-3da6-463d-ba76-0e2293f1d995.jpg?v=1784018939"},{"product_id":"e45-collection-20","title":"E45 Dry Skin Relief Shower and Bath Oil 500ml","description":"\u003cp\u003eE45 Dry Skin Relief Shower \u0026amp; Bath Oil is clinically proven to gently cleanse, soothe and moisturise skin. Clinically Proven To Soothe And Moisturise For up to 24 hours: its emollient formulation has been clinically proven to soothe and moisturise skin for up to 24-hours. Known for its ability to prevent water loss and retain skin moisture. E45 Dry Skin Relief Shower \u0026amp; Bath Oil has been dermatologically tested and can be used by the entire family.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Clinically proven and dermatologically tested formula\u003cbr\u003e\n- Suitable for dry and sensitive skin\u003cbr\u003e\n- Gentle enough for the whole family including infants from 1 month\u003cbr\u003e\n- Suitable for very dry and sensitive skin\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eAdult's Bath: Use 15ml in a full bath of warm water. Child's Bath: Use 5–10ml in a small bath of warm water. Use more or less according to your needs. Relax in the bath for at least 10 minutes. Shower: Pump onto sponge, massage lightly onto wet skin.\u003c\/p\u003e\n\n\u003cp\u003eIngredients\u003c\/p\u003e\n\n\u003cp\u003e, known for its ability to prevent water loss and retain skin moisture.SUITABLE FOR DRY AND SENSITIVE SKIN: E45's Dry Skin Relief Shower \u0026amp; Bath Oil has been dermatologically tested and can be used by the entire family. No added fragrance. How to use Adult's Bath: Use 15ml in a full bath of warm water. Child's Bath: Use 5–10ml in a small bath of warm water. Use more or less according to your needs. Relax in the bath for at least 10 minutes. Shower: Pump onto sponge, massage lightly onto wet skin.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200578244705,"sku":null,"price":22.79,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_109bcc9c-bfe2-4b66-8b54-8d4fe6c487d6.jpg?v=1784018940"},{"product_id":"e45-collection-21","title":"E45 Moisturising Hand Cream 50ml","description":"\u003cp\u003eIntensely nourishing hand moisturiser specially formulated to hydrate and soothe the skin on the hands. E45 Moisturising Hand Cream nourishes, hydrates and soothes the skin, whilst also repairing the skin's moisture barrier and smoothing away roughness for soft and supple hands. The hands are the first place where you can start to see signs of ageing, such as wrinkles and pigmentation, and can sometimes be neglected when it comes to caring for your skin.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Lightweight and easy to apply\u003cbr\u003e\n- Absorbs quickly to leave hands feeling soft and supple\u003cbr\u003e\n- Offers deep, long-lasting moisturisation and everyday protection\u003cbr\u003e\n- Repairs the skin's moisture barrier and smoothes away roughness\u003cbr\u003e\n- Free from fragrance and dermatologically tested for dry, sensitive skin\u003cbr\u003e\n- Can be use by the whole family, including babies over one month of age\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eAllergy Information: If you have sensitive skin, or if you're worried about allergic reactions, we recommend doing a patch test first. Patch testing involves applying a small amount of product to the skin and leaving it on to see if a reaction develops. Warnings: Keep out of reach of children. Avoid contact with eyes.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200578277473,"sku":null,"price":9.09,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_8e522e35-a829-42bd-8e4e-73e97771b44b.jpg?v=1784018942"},{"product_id":"e45-collection-22","title":"E45 Dermatitis Repair Cream 50ml","description":"\u003cp\u003eE45 Dermatitis Cream for symptomatic treatment and relief of skin redness and itching experienced with various types of inflammatory dermatoses. Reduce Inflammation And Redness – E45 Dermatitis Cream has been formulated for symptomatic treatment and relief of skin redness and itching that comes with various types of inflammatory dermatoses. Its cream is scientifically proven to support repair of the skin barrier and to help reduce inflammation and redness. The cream has anti-inflammatory properties to calm dry, itchy, flaky or red skin.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Clinically proven and dermatologically tested formula\u003cbr\u003e\n- Suitable for dry and sensitive skin\u003cbr\u003e\n- Gentle enough for the whole family including infants from 1 month\u003cbr\u003e\n- Suitable for mild to moderate dermatitis and eczema\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eDirections for use:If not otherwise prescribed by your healthcare provider, E45 Dermatitis Cream should be applied twice daily or as often as needed. The cream should be gently applied on the affected areas of the skin.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eKeep out of reach of children. Do not use on infected skin. Please do not share this medical device with other users. Do not smoke or go near naked flames; clothing \u0026amp; bedding with this product dried on them can catch fire easily.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200578310241,"sku":null,"price":28.32,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_89821d41-82fd-4ab3-be9a-f252f6742784.jpg?v=1784018943"},{"product_id":"e45-collection-23","title":"E45 Itch Relief Cream Instant Itch Relief 50g","description":"\u003cp\u003eE45 Itch Relief Cream contains an anti-itch ingredient, Lauromacrogols, which treats and soothes the itch caused by eczema, dermatitis, pruritus and other dry skin conditions. Formulated with Urea, a moisturiser found naturally within the skin, E45 Itch Relief Cream is non-greasy, moisturising and will soothe your skin and leave it feeling calm and comfortable. Perfume free – dermatologically tested.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Dual action treatment for itching and skin irritation\u003cbr\u003e\n- Up to 24 hours hydration\u003cbr\u003e\n- Soothes the skin leaving it feeling calm and comfortable\u003cbr\u003e\n- Suitable for Adults \u0026amp; children aged 1 month \u0026amp; over\u003cbr\u003e\n- Contains Lauromacrogols, a clinically proven anti-itch ingredient\u003cbr\u003e\n- Formulated with Urea, a natural moisturiser found within the skin\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eUse this medicine only on your skin. Apply to the affected skin 2 times a day. If symptoms persist, consult your doctor.\u003c\/p\u003e\n\n\u003cp\u003eActive ingredients\u003c\/p\u003e\n\n\u003cp\u003eUrea, Lauromacrogols.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eAvoid contact with the mucous membranes and eyes. Do not use if allergic to any of the ingredients. Do not use on breasts immediately prior to breastfeeding. Do not smoke or go near naked flames – risk of severe burns. Fabric (clothing, bedding, dressings, etc) that has been in contact with this product burns more easily and is a serious fire hazard. Washing clothing and bedding may reduce build-up but not totally remove it.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200578343009,"sku":null,"price":10.52,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_aee3b9a4-0189-45e7-8bdb-659b0c397bcc.jpg?v=1784018944"},{"product_id":"e45-collection-24","title":"E45 Lips \u0026 Dry Skin Balm 30ml","description":"\u003cp\u003eE45 Nourishing Balm softens, nourishes and effectively moisturises exactly where needed. With Vitamin E, Beeswax and Castor Oil, to nourish and regenerate the skin.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Clinically proven and dermatologically tested formula\u003cbr\u003e\n- Suitable for dry and sensitive skin\u003cbr\u003e\n- Gentle enough for the whole family including infants from 1 month\u003cbr\u003e\n- Suitable for Suitable for the whole family\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eApply a small amount directly to chapped lips, or other small dry skin areas as needed.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eDo not use on infected skin. Keep out of reach of children. Do not smoke or go near naked flames - risk of severe burns. Fabric (clothing, bedding, dressing etc) that has been in contact with this product burns more easily and is a serious fire hazard.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200578408545,"sku":null,"price":14.16,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_5081c0a1-8c93-497c-9a19-d6142fa02bf9.jpg?v=1784018947"},{"product_id":"e45-collection-25","title":"E45 Daily Hydrating Lotion Spray Moisturiser 200ml","description":"\u003cp\u003eA fast-acting spray moisturiser to provide instant and intense hydration for dry and sensitive skin. E45 Daily Care Hydrating Lotion Spray has been designed to intensely moisturise with a formula that is clinically proven to lock in moisture. Its easy-to-use spray moisturiser leaves your skin soft, supple and protected with a fast-absorbing and non-greasy texture that gives you long-lasting moisturisation and softness.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Fast absorption and quick application for effective hydration\u003cbr\u003e\n- Clinically proven to lock in moisture\u003cbr\u003e\n- Free from fragrance and dermatologically tested\u003cbr\u003e\n- Suitable for dry and sensitive skin and for those with eczema-prone skin\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eTo apply, hold the can approximately 10cm (4 inches) from the skin and spray all over the required area. Simply smooth over to cover your skin and enjoy long-lasting softness.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eAllergy Information: If you have sensitive skin, or if you're worried about allergic reactions, we recommend doing a patch test first. Patch testing involves applying a small amount of product to the skin and leaving it on to see if a reaction develops. WARNINGSPressurised container: May burst if heated. Keep away from heat, hot surfaces,sparks, open flames and other ignition sources. Do not pierce or burn, even after use. Do not expose to temperatures exceeding 50°C\/122°F.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200578441313,"sku":null,"price":13.12,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_8588271e-032d-4c4c-b7d4-aec07fa926d1.jpg?v=1784018949"},{"product_id":"e45-collection-26","title":"E45 Daily Moisturiser Body Cream 400ml","description":"\u003cp\u003eAn everyday, nourishing cream that's formulated to provide intense and long-lasting hydration. E45 Daily Care Hydrating Cream is a non-greasy, fast-absorbing moisturiser for everyday hydration. Its formulation contains an ultra moisturising complex, which is clinically proven to replenish the skin's moisture barrier and provide long-lasting moisturisation.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Non-greasy with fast absorption for effective hydration\u003cbr\u003e\n- Clinically proven to replenish the skin's natural moisture barrier\u003cbr\u003e\n- Contains an ultra moisturising complex for deep hydration\u003cbr\u003e\n- Suitable for dry, sensitive skin\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eApply as required. For best results, use daily.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eKeep out of sight and reach of children. Avoid contact with eyes. If using large quantities, regularly change clothing, bedding or dressings impregnated with the product and keep away from fire as it may pose a fire hazard.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200578474081,"sku":null,"price":17.58,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_687e1e4f-1f50-4333-8749-a3ab2a3d637c.jpg?v=1784018950"},{"product_id":"e45-collection-27","title":"E45 Cream Clinically Proven Treatment for Dry Skin \u0026 Eczema 500g","description":"\u003cp\u003eE45 Cream has been clinically proven to treat and soothe dry, itching, flaking, chapped, rough and calloused skin, sunburn and detergent hands. Non-greasy formula leaves skin soft and relieved. E45 Cream is also for more serious dry skin conditions such as eczema, dermatitis, ichthyosis and certain dry cases of psoriasis.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Treats and soothes dry and flaky skin\u003cbr\u003e\n- Relieves itchy, irritated skin\u003cbr\u003e\n- Suitable for dry psoriasis\u003cbr\u003e\n- Suitable for Adults, children \u0026amp; infants aged over 1 month\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eE45 CREAM: Apply to the affected skin 2 or 3 times daily. For external use only. If symptoms persist, consult your doctor.\u003c\/p\u003e\n\n\u003cp\u003eActive ingredients\u003c\/p\u003e\n\n\u003cp\u003eWhite Soft Paraffin, Light Liquid Paraffin, Anhydrous Lanolin.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eDo not use if allergic to any of the ingredients. Do not use near the mouth, inner nose, eyes, genital area or on broken skin. E45 cream contains: Cetyl alcohol which may cause local skin reactions (e.g. E216 and E218 which may cause allergic reactions (possibly delayed). Do not smoke or go near naked flames – risk of severe burns. Fabric (clothing, bedding, dressings etc) that has been in contact with this product burns more easily and is a serious fire hazard.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200578506849,"sku":null,"price":26.35,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_41f23ee4-65ed-4891-bdfb-b64d064f2d3e.jpg?v=1784018951"},{"product_id":"e45-collection-28","title":"E45 Dermatological Moisturising Cream Dermatologically Tested 50g","description":"\u003cp\u003eE45 Cream is an emollient cream that moisturises and relieves dry skin conditions, including eczema. E45 Cream is clinically proven to treat and soothe dry, flaky, itchy skin and sunburns – alongside more serious dry skin conditions such as eczema, dermatitis, and certain cases of dry psoriasis. Its cream can be used by the whole family, including babies over the age of one month and contains such as lanolin, light liquid paraffin and white soft paraffin with emollient moisturising properties to keep the skin hydrated. ● Non-greasy formula leaves dry and itchy skin soft, comfortable and relieved ● Treats dry, flaky skin, as well as sunburn ● For dry skin conditions such as eczema, dermatitis and certain cases of dry psoriasis ● Free from fragrance ● Dermatologically tested Suitable for the whole family, including infants 1+ months How to use Apply liberally two to three times a day, or as required.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Clinically proven and dermatologically tested formula\u003cbr\u003e\n- Suitable for dry and sensitive skin\u003cbr\u003e\n- Gentle enough for the whole family including infants from 1 month\u003cbr\u003e\n- Suitable for Suitable for the whole family, including infants 1+ months\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eApply liberally two to three times a day, or as required.\u003c\/p\u003e\n\n\u003cp\u003eActive ingredients\u003c\/p\u003e\n\n\u003cp\u003eWhite soft paraffin BP 14.5% w\/w, light liquid paraffin PH EUR 12.6% w\/w, hypoallergenic anhydrous lanolin (Medilan) 1.0% w\/w.\u003c\/p\u003e\n\n\u003cp\u003eIngredients\u003c\/p\u003e\n\n\u003cp\u003esuch as lanolin, light liquid paraffin and white soft paraffin with emollient moisturising properties to keep the skin hydrated. ● Non-greasy formula leaves dry and itchy skin soft, comfortable and relieved ● Treats dry, flaky skin, as well as sunburn ● For dry skin conditions such as eczema, dermatitis and certain cases of dry psoriasis ● Free from fragrance ● Dermatologically tested Suitable for Suitable for the whole family, including infants 1+ months How to use Apply liberally two to three times a day, or as required.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eDo not use if allergic to any of the ingredients. If you suspect an allergic reaction stop using the product. If symptoms persist or anything unusual happens, talk to your doctor or pharmacist. Keep all medicines out of the reach and sight of children\" Active ingredients White soft paraffin BP 14.5% w\/w, light liquid paraffin PH EUR 12.6% w\/w, hypoallergenic anhydrous lanolin (Medilan) 1.0% w\/w Ingredients Glyceryl monostearate, citric acid monohydrate, cetyl alcohol, sodium hydroxide, sodium cetostearyl sulphate, carbomer, methyl hydroxybenzoate, propyl hydroxybenzoate, purified water\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200579293281,"sku":null,"price":8.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_a3e48050-c154-43b6-882e-c2a5a601e99b.jpg?v=1784018951"},{"product_id":"e45-collection-29","title":"E45 Bumpy Skin Smoothing Cream Bumpy Skin Formula 100G","description":"\u003cp\u003eE45 Bumpy Skin Smoothing Cream is clinically proven to smooth dry and bumpy skin, strengthening the skin barrier function and delivering instant hydration (8 in 10 agreed). Formulated with Lactic Acid (AHA), its cream gently exfoliates rough patches and helps boost the skin's natural ceramides, visibly improving texture in just 2 weeks. Whether you have dry skin or Keratosis Pilaris, its cream helps to reduce itching, scaling and roughness. Maintain smoothness, strengthening and protecting the skin barrier to leave dry skin feeling deeply hydrated, soft and nourished.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Clinically proven and dermatologically tested formula\u003cbr\u003e\n- Suitable for dry and sensitive skin\u003cbr\u003e\n- Gentle enough for the whole family including infants from 1 month\u003cbr\u003e\n- Helps boost the skin's natural ceramides\u003cbr\u003e\n- Contains Lactic Acid (AHA) to gently exfoliate rough patches\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eApply twice a day to very dry, rough and bumpy skin areas, preferably after bathing or showering, until desired smoothness is achieved.\u003c\/p\u003e\n\n\u003cp\u003eIngredients\u003c\/p\u003e\n\n\u003cp\u003emaintain smoothness, strengthening and protecting the skin barrier to leave dry skin feeling deeply hydrated, soft and nourished.SUITABLE FOR DRY AND SENSITIVE SKIN: E45 Bumpy Skin Smoothing Cream has been dermatologically tested and is suitable for Keratosis Pilaris-prone skin as well as rough, dry and bumpy skin. No added fragrance.ABOUT E45: At E45,we believe that everybody should be comfortable in their skin. That's why we create quality everyday skincare with minimal fuss.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200579358817,"sku":null,"price":16.24,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_5a7ac2e8-38dd-45ea-8380-b134e25a8346.jpg?v=1784018953"},{"product_id":"e45-collection-30","title":"E45 Sun Body Lotion for Sensitive Skin SPF 50+ 180ml","description":"\u003cp\u003eE45 Sun Body Lotion for Sensitive Skin SPF 50+ hydrates and nourishes skin with a very high level of sun protection. Providing a 24-hour moisturising effect, its lightweight texture won't clog or block pores.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Suitable for eczema-prone skin\u003cbr\u003e\n- Clinically proven and dermatologically tested formula\u003cbr\u003e\n- Suitable for dry and sensitive skin\u003cbr\u003e\n- Gentle enough for the whole family including infants from 1 month\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eApply generously before sun exposure and reapply frequently to maintain protection, especially after perspiring, swimming, or towelling. Too little sunscreen gives a lower level of protection.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eAvoid contact with eyes and if contact occurs, rinse thoroughly with water. Do not stay too long in the sun, even while using sun protection. Keep babies and young children out of direct sunlight. Ingredients Aqua, Dibutyl Adipate, Diethylamino Hydroxybenzoyl Hexyl Benzoate, Phenoxyethyl Caprylate, Bis-Ethylhexyloxyphenol Methoxyphenyl Triazine, C12-15 Alkyl Benzoate, Diethylhexyl Butamido Triazone, Ethylhexyl Triazone, Tris-Biphenyl Triazine (nano), C12-13 Alkyl Lactate, Glycerin, Propanediol, Cetearyl Alcohol, VP\/Eicosene Copolymer, Canola Oil, Tocopheryl Acetate, Inositol, Xanthan Gum, Dimethicone, Glyceryl Stearate, Decyl Glucoside, Potassium Cetyl Phosphate, PEG-100 Stearate, Acrylates\/C10-30 Alkyl Acrylate Crosspolymer, Ammonium Acryloyldimethyltaurate\/VP Copolymer, Butylene Glycol, Disodium Phosphate, Caprylyl Glycol, Sodium Hydroxide, Phenoxyethanol\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200579391585,"sku":null,"price":20.15,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_df3eb5a1-dbe7-4e19-9347-7d8223810eb4.jpg?v=1784018954"},{"product_id":"e45-collection-31","title":"E45 Dermatological Moisturising Cream Dermatologically Tested 125g","description":"\u003cp\u003eE45 Cream is an emollient cream that moisturises and relieves dry skin conditions, including eczema. E45 Cream is clinically proven to treat and soothe dry, flaky, itchy skin and sunburns – alongside more serious dry skin conditions such as eczema, dermatitis, and certain cases of dry psoriasis. Its cream can be used by the whole family, including babies over the age of one month and contains such as lanolin, light liquid paraffin and white soft paraffin with emollient moisturising properties to keep the skin hydrated. ● Non-greasy formula leaves dry and itchy skin soft, comfortable and relieved ● Treats dry, flaky skin, as well as sunburn ● For dry skin conditions such as eczema, dermatitis and certain cases of dry psoriasis ● Free from fragrance ● Dermatologically tested Suitable for the whole family, including infants 1+ months How to use Apply liberally two to three times a day, or as required.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Clinically proven and dermatologically tested formula\u003cbr\u003e\n- Suitable for dry and sensitive skin\u003cbr\u003e\n- Gentle enough for the whole family including infants from 1 month\u003cbr\u003e\n- Suitable for Suitable for the whole family, including infants 1+ months\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eApply liberally two to three times a day, or as required.\u003c\/p\u003e\n\n\u003cp\u003eIngredients\u003c\/p\u003e\n\n\u003cp\u003esuch as lanolin, light liquid paraffin and white soft paraffin with emollient moisturising properties to keep the skin hydrated. ● Non-greasy formula leaves dry and itchy skin soft, comfortable and relieved ● Treats dry, flaky skin, as well as sunburn ● For dry skin conditions such as eczema, dermatitis and certain cases of dry psoriasis ● Free from fragrance ● Dermatologically tested Suitable for Suitable for the whole family, including infants 1+ months How to use Apply liberally two to three times a day, or as required.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eDo not use if allergic to any of the ingredients. If you suspect an allergic reaction stop using the product. If symptoms persist or anything unusual happens, talk to your doctor or pharmacist. Keep all medicines out of the reach and sight of children\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200579424353,"sku":null,"price":12.88,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_3f655f47-c6ee-409a-813d-200d183e16ae.jpg?v=1784018956"},{"product_id":"e45-collection-32","title":"E45 Moisturising Lotion 500ml","description":"\u003cp\u003eE45 Moisturising Lotion is a light daily dry skin moisturiser that's ideal for everyday use all over the body, to keep your skin feeling soft, supple and hydrated. This body lotion from the skincare experts at E45 is perfume-free, dermatologically-tested and allergy-screened, so it's even suitable as a sensitive skin moisturiser. LONG-Lasting Dry Skin Care - E45 Lotion is a light, unperfumed lotion that can be used all over the body, including the face, to provide long-lasting care for dry and sensitive skin. - E45 Lotion contains a purified, hypoallergenic form of lanolin with excellent moisturising properties.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Clinically proven and dermatologically tested formula\u003cbr\u003e\n- Suitable for dry and sensitive skin\u003cbr\u003e\n- Gentle enough for the whole family including infants from 1 month\u003cbr\u003e\n- Suitable for the whole family, including babies over 3 months\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eSuitable for the whole family, including babies. Use as often as required on hands, body and face, to help keep dry and sensitive skin soft, supple and moisturised.\u003c\/p\u003e\n\n\u003cp\u003eIngredients\u003c\/p\u003e\n\n\u003cp\u003e- E45 Lotion contains a purified, hypoallergenic form of lanolin with excellent moisturising properties. It soothes, protects, and cares for your skin. This light lotion is quickly and easily absorbed to keep your skin feeling soft, supple, and hydrated and the pump makes it easy to distribute.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eAvoid contact with eyes. In case of contact with the eyes, rinse thoroughly with clean water. Keep out reach of children.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200579457121,"sku":null,"price":20.39,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_e2350808-fed2-4587-ae69-8260bfba6c37.jpg?v=1784018958"},{"product_id":"e45-collection-33","title":"E45 Shower Cream for Gentle and Effective Cleansing for Dry, Sensitive Skin 200ml","description":"\u003cp\u003eE45 Emollient Shower Cream is a fragrance-free body wash that provides gentle and effective cleansing for very dry, sensitive and itchy skin. E45 Emollient Shower Cream has been formulated by skincare experts to actively moisturise the skin while you shower, keeping it hydrated and preventing the skin from drying out. The body's optimal skin pH level is between 4.7 and 5.75.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Leaves dry, sensitive and itchy skin feeling clean, soft and hydrated\u003cbr\u003e\n- Contains emollient\u003cbr\u003e\n- Suitable for use on the whole family Suitable for Suitable for the whole family, including infants 3+ months\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eApply to wet skin, massage gently then rinse off. Take care not to slip. Gently pat the skin dry with a towel. For very dry and sensitive skin. Dry dkin treatment relies on a complete skin care routine from cleansing to moisturizing to treatment if necessary.\u003c\/p\u003e\n\n\u003cp\u003eIngredients\u003c\/p\u003e\n\n\u003cp\u003eto.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eAvoid contact with eyes. If symptoms persist talk to your doctor or pharmacist. Keep out of reach of children.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200579489889,"sku":null,"price":13.12,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_98c85589-6e76-4fdd-ad97-8dfa53099787.jpg?v=1784018959"},{"product_id":"e45-collection-34","title":"HC45 Hydrocortisone Acetate Cream 1% Hydrocortisone 15g","description":"\u003cp\u003eHC45 Hydrocortisone Acetate Cream 1% Hydrocortisone provides effective, short-term relief from itching, redness and irritation caused by mild skin conditions including eczema, dermatitis, contact allergies and insect bites. Its 1% hydrocortisone formula works quickly to calm inflamed skin, for use on the body, hands and face.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Contains 1% Hydrocortisone to reduce inflammation, redness and itching\u003cbr\u003e\n- Provides effective relief from mild eczema, dermatitis and insect bite reactions\u003cbr\u003e\n- For short-term use on small areas of irritated skin\u003cbr\u003e\n- Suitable for adults and children over 10 years old\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eApply a thin layer to the affected area once or twice a day for no more than 7 days, unless directed otherwise by a doctor or pharmacist. Do not use on broken skin, infections or the face for more than a few days without medical advice.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eIf your condition worsens during use consult a pharmacist or doctor - you may be experiencing an allergic reaction, have an infection or your condition requires a different treatment. If you experience a recurrence of your condition shortly after stopping treatment, within 2 weeks, do not restart using the cream\/ointment without consulting a pharmacist or doctor. Do not cover with a dressing. Do not use if allergic to any of the ingredients. Do not use on the eyes, face, anal or genital areas, on broken skin or infected skin, e.g impetigo, cold sores, acne, athletes foot or infected bites and stings. Do not use in pregnancy, breast-feeding or on children under 10 without medical advice.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200579522657,"sku":null,"price":12.15,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_e471cb5e-5193-4961-9277-647027a9744e.jpg?v=1784018961"},{"product_id":"e45-collection-35","title":"E45 Suncare SPF 50 Maximum Sun Protection","description":"\u003cp\u003eE45 Suncare SPF 50 Maximum Sun Protection hydrates and nourishes skin with a very high level of sun protection. Providing a 24-hour moisturising effect, its lightweight texture won't clog or block pores.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Clinically proven and dermatologically tested formula\u003cbr\u003e\n- Suitable for dry and sensitive skin\u003cbr\u003e\n- Gentle enough for the whole family including infants from 1 month\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200579555425,"sku":null,"price":46.19,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_e0191419-7a0d-42f7-a089-ca95b68ab8b5.jpg?v=1784018962"},{"product_id":"e45-collection-36","title":"E45 Itch Relief Cream Instant Itch Relief 100g","description":"\u003cp\u003eTreatment of pruritus, eczema, dermatitis \u0026amp; scaling skin conditions. E45 Itch Relief Cream contains an anti-itch ingredient, Lauromacrogols, which treats and soothes the itch caused by eczema, dermatitis, pruritus and other dry skin conditions. Formulated with Urea, a moisturiser found naturally within the skin, E45 Itch Relief Cream is non-greasy, moisturising and will soothe your skin and leave it feeling calm and comfortable., Lauromacrogols, which treats and soothes the itch caused by eczema, dermatitis, pruritus and other dry skin conditions. Formulated with Urea, a moisturiser found naturally within the skin, E45 Itch Relief Cream is non-greasy, moisturising and will soothe your skin and leave it feeling calm and comfortable.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Dual action treatment for itching and skin irritation\u003cbr\u003e\n- Up to 24 hours hydration\u003cbr\u003e\n- Soothes the skin leaving it feeling calm and comfortable\u003cbr\u003e\n- Suitable for All ages including infants over 1 month\u003cbr\u003e\n- Contains Lauromacrogols, a clinically proven anti-itch ingredient\u003cbr\u003e\n- Formulated with Urea, a natural moisturiser found within the skin\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eApply to the affected skin 2 times daily. If symptoms persist, consult your doctor.\u003c\/p\u003e\n\n\u003cp\u003eActive ingredients\u003c\/p\u003e\n\n\u003cp\u003eLauromacrogols, Urea.\u003c\/p\u003e\n\n\u003cp\u003eIngredients\u003c\/p\u003e\n\n\u003cp\u003e, Lauromacrogols, which treats and soothes the itch caused by eczema, dermatitis, pruritus and other dry skin conditions. Formulated with Urea, a moisturiser found naturally within the skin, E45 Itch Relief Cream is non-greasy, moisturising and will sooth your skin and leave it feeling calm and comfortable. Perfume free - dermatologically tested. Key benefits • Dual action treatment for itching and skin irritation • Up to 24 hours hydration • Soothes the skin leaving it feeling calm and comfortable Suitable for All ages including infants over 1 month How to use Please read the enclosed leaflet carefully before use.Patient Information Leaflets are updated periodically by the manufacturer.Apply to the affected skin 2 times daily.If symptoms persist, consult your doctor.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eAvoid contact with the mucous membranes and eyes. Do not use if allergic to any of the ingredients. Do not use on the breasts immediately prior to breastfeeding. Do not smoke or go near naked flames - risk of severe burns. Fabric (clothing, bedding, dressings etc) that has been in contact with this product burns more easily and is a serious fire hazard. Washing clothing and bedding may reduce product build-up but not totally remove it.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200579588193,"sku":null,"price":16.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_cc89e828-7d90-4047-8005-46f7c8772f62.jpg?v=1784018964"},{"product_id":"e45-collection-37","title":"E45 Dry Scalp Serum 150ml","description":"\u003cp\u003eE45 Scalp Serum is non-sticky, leave in formula that hydrates and protects irritated scalps. Easily slotting into your existing hair care routine, its formula helps remove excess sebum, reduce dandruff and soothe itchiness. Its serum is designed to be left on overnight, with its kind-to-skin ingredients such as betaine, glycerin, and squalane that helps moisturise the skin on the scalp. It also contains ACTISCALP, a plant-powered ingredient that clears and soothes scalps.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Clinically proven and dermatologically tested formula\u003cbr\u003e\n- Suitable for dry and sensitive skin\u003cbr\u003e\n- Gentle enough for the whole family including infants from 1 month\u003cbr\u003e\n- Suitable for SENSITIVE SKIN: Our Scalp Serum has been dermatologically tested and is suitable to use on sensitive skin. With its soap free formula, it is also suitable for use on eczema-prone skin. No added fragrance\u003cbr\u003e\n- Contains Betaine, a natural moisturising and calming ingredient\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eApply a small amount of serum directly to the scalp with the help of the bottle tip. Massage in gently with your fingertips. Do not rinse. For best results, use regularly.\u003c\/p\u003e\n\n\u003cp\u003eIngredients\u003c\/p\u003e\n\n\u003cp\u003e: Our serum is designed to be left on overnight, with its kind-to-skin ingredients such as betaine, glycerin, and squalane that helps moisturise the skin on the scalp. It also contains ACTISCALP, a plant-powered ingredient that clears and soothes scalps.SUITABLE FOR SENSITIVE SKIN: Our Scalp Serum has been dermatologically tested and is suitable to use on sensitive skin. With its soap free formula, it is also suitable for use on eczema-prone skin. No added fragrance. How to use Apply a small amount of serum directly to the scalp with the help of the bottle tip. Massage in gently with your fingertips. Do not rinse. For best results, use regularly.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200579620961,"sku":null,"price":22.55,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_32db1f43-d954-4c2d-9c67-90969d41d957.jpg?v=1784018965"},{"product_id":"e45-collection-38","title":"E45 Sun Body Cream Spray for Sensitive Skin SPF 30 180ml","description":"\u003cp\u003eE45 Sun Body Cream Spray for Sensitive Skin SPF 30 hydrates and nourishes skin with a very high level of sun protection. Providing a 24-hour moisturising effect, its lightweight texture won't clog or block pores.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Suitable for eczema-prone skin\u003cbr\u003e\n- Clinically proven and dermatologically tested formula\u003cbr\u003e\n- Suitable for dry and sensitive skin\u003cbr\u003e\n- Gentle enough for the whole family including infants from 1 month\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eApply generously before sun exposure and reapply frequently to maintain protection, especially after perspiring, swimming, or towelling. Too little sunscreen gives a lower level of protection.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eAvoid contact with eyes and if contact occurs, rinse thoroughly with water. Do not stay too long in the sun, even while using sun protection. Keep babies and young children out of direct sunlight. Ingredients Aqua, Dibutyl Adipate, Diethylamino Hydroxybenzoyl Hexyl Benzoate, Phenoxyethyl Caprylate, Bis-Ethylhexyloxyphenol Methoxyphenyl Triazine, Diethylhexyl Butamido Triazone, Ethylhexyl Triazone, Propanediol, C12-13 Alkyl Lactate, Butylene Glycol, Glycerin, Phenylbenzimidazole Sulfonic Acid, VP\/Eicosene Copolymer, Canola Oil, Tocopheryl Acetate, Inositol, Tocopherol, Propylheptyl Caprylate, Acrylates\/C12-22 Alkyl Methacrylate Copolymer, Potassium Cetyl Phosphate, Cetearyl Alcohol, Glyceryl Stearate, Ethylhexylglycerin, Xanthan Gum, Arginine, PEG-100 Stearate, Coco-Glucoside, Disodium Lauryl Sulfosuccinate, Caprylyl Glycol, Sodium Hydroxide, Phenoxyethanol\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200579653729,"sku":null,"price":20.63,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_4a20f471-851d-42c8-90aa-2bb54311dde7.jpg?v=1784018966"},{"product_id":"e45-collection-39","title":"E45 Itch Relief Cream Instant Itch Relief 500g","description":"\u003cp\u003eE45 Itch Relief Cream contains an anti-itch ingredient, lauromacrogols, which treats and soothes the itching caused by eczema, dermatitis, pruritus and scaling skin conditions. Formulated with urea, a moisturiser found naturally within the skin, E45 Itch Relief Cream is non-greasy, moisturising and can soothe the skin and leave it feeling calm and comfortable. Dual Action Treatment - For itching and skin irritation caused by dry skin conditions, eczema, itchy dermatitis, pruritus, scaling skin conditions ANTI-ITCHING - E45 Itch Relief Cream contains an anti-itch ingredient, Lauromacrogols, which act as a topical anaesthetic and soothes the itch caused by eczema, dermatitis, pruritus and other dry skin conditions MOISTURISING - E45 Itch Relief Cream is formulated with Urea, a moisturiser found naturally within the skin so will soothe your skin and leave it feeling calm and comfortable NON-GREASY - Perfume free and dermatologically tested, lauromacrogols, which treats and soothes the itching caused by eczema, dermatitis, pruritus and scaling skin conditions. Formulated with urea, a moisturiser found naturally within the skin, E45 Itch Relief Cream is non-greasy, moisturising and can soothe the skin and leave it feeling calm and comfortable.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Clinically proven and dermatologically tested formula\u003cbr\u003e\n- Suitable for dry and sensitive skin\u003cbr\u003e\n- Gentle enough for the whole family including infants from 1 month\u003cbr\u003e\n- Suitable for Suitabke for the whole family, including infants 1+ months\u003cbr\u003e\n- Contains Lauromacrogols, a clinically proven anti-itch ingredient\u003cbr\u003e\n- Formulated with Urea, a natural moisturiser found within the skin\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eTwist pump to open position, depress pump to dispense cream, twist back to lock, apply to the affected skin 2 times daily, if symptoms persist, consult your doctor, each use of the pump dispenses approx 4 g of cream, E45 Itch Relief Cream for pruritus, eczema, dermatitis, and scaling skin conditions, always read the label\u003c\/p\u003e\n\n\u003cp\u003eActive ingredients\u003c\/p\u003e\n\n\u003cp\u003eLauromacrogols, Urea.\u003c\/p\u003e\n\n\u003cp\u003eIngredients\u003c\/p\u003e\n\n\u003cp\u003e, lauromacrogols, which treats and soothes the itching caused by eczema, dermatitis, pruritus and scaling skin conditions. Formulated with urea, a moisturiser found naturally within the skin, E45 Itch Relief Cream is non-greasy, moisturising and can soothe the skin and leave it feeling calm and comfortable. DUAL ACTION TREATMENT - For itching and skin irritation caused by dry skin conditions, eczema, itchy dermatitis, pruritus, scaling skin conditions ANTI-ITCHING - E45 Itch Relief Cream contains an anti-itch ingredient, Lauromacrogols, which act as a topical anaesthetic and soothes the itch caused by eczema, dermatitis, pruritus and other dry skin conditions MOISTURISING - E45 Itch Relief Cream is formulated with Urea, a moisturiser found naturally within the skin so will soothe your skin and leave it feeling calm and comfortable NON-GREASY - Perfume free and dermatologically tested Suitable for Suitabke for the whole family, including infants 1+ months How to use Please read the enclosed leaflet carefully before use.Patient Information Leaflets are updated periodically by the manufacturer.Twist pump to open position, depress pump to dispense cream, twist back to lock, apply to the affected skin 2 times daily, if symptoms persist, consult your doctor, each use of the pump dispenses approx 4 g of cream, E45 Itch Relief Cream for pruritus, eczema, dermatitis, and scaling skin conditions, always read the label FOR BEST RESULTS: Use with E45 cleansing products such as E45 Shower Cream and E45 Wash Cream to ensure end to end emollient therapy. You may be using the right moisturiser for dry skin, but if you don't include the right gentle cleansing products, you can make your skin problems worse.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eIf you suspect an allergic reaction or if anything unusual happens, stop using the product. If you get any side effects, talk to your doctor, pharmacist or nurse. Keep out of the sight and reach of children. Active ingredients Lauromacrogols, Urea Ingredients Dimeticone, Phenyl Dimeticone, Liquid Paraffin, Cetyl Palmitate, Stearic Palmitic Acid, Octyldodecanol, Glycerol, Polysorbate, Carbomer, Trometamol, Benzyl Alcohol, Purified Water.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200579686497,"sku":null,"price":42.35,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_67a7e7b8-6aaf-4258-9c97-6073398df261.jpg?v=1784018968"},{"product_id":"e45-collection-40","title":"E45 Repairing Hand Cream for Dry and Damaged Hands 50ml","description":"\u003cp\u003eE45 Repairing Hand Cream 50ml with 10% Urea. Immediate relief for dry and damaged hands. Its Hand Cream contains a gentle blend of hydrating and protecting ingredients for long-lasting moisturisation. This includes 10% moisture-binding Urea, which allows the skin to retain water.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Clinically proven and dermatologically tested formula\u003cbr\u003e\n- Suitable for dry and sensitive skin\u003cbr\u003e\n- Gentle enough for the whole family including infants from 1 month\u003cbr\u003e\n- Formulated with Urea, a natural moisturiser found within the skin\u003c\/p\u003e\n\n\u003cp\u003eIngredients\u003c\/p\u003e\n\n\u003cp\u003e: Our Hand Cream contains a gentle blend of hydrating and protecting ingredients for long-lasting moisturisation. This includes 10% moisture-binding Urea, which allows the skin to retain water. This is combined with Glycerin, to help strengthen the skin's natural moisture barrier.SUITABLE FOR VERY DRY, SENSITVE AND CRACKED HANDS: Dermatologically tested and hypoallergenic, our Repairing Hand Cream is suitable to use on very dry, sensitive and cracked skin. It is also suitable for eczema-prone skin. No added fragrance.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eKeep out of reach of children. Avoid contact with eyes.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200579719265,"sku":null,"price":10.79,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_f53808c7-fdc6-4c87-8734-63248c987ad3.jpg?v=1784018969"},{"product_id":"e45-collection-41","title":"E45 After Sun Face \u0026 Body Gel After Sun Care 150ml","description":"\u003cp\u003eIts After Sun is suitable for those with dry and sensitive skin. It is also suitable for eczema-prone skin. Vitamin B5 to retain skin moisture and reduce inflammation. Fragrance-free, allergy-certified, and dermatologically tested.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Calms Skins Within 60 Seconds — E45 After Sun Gel hydrates and nourishes skin that has been out in the sun. Within 60 seconds of application, skin will start to feel cooler, calmer, and hydrated\u003cbr\u003e\n- Suitable for eczema-prone skin\u003cbr\u003e\n- Clinically proven and dermatologically tested formula\u003cbr\u003e\n- Suitable for dry and sensitive skin\u003cbr\u003e\n- Gentle enough for the whole family including infants from 1 month\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eApply generously after sun exposure and rub in gently to instantly calm and moisturise skin. For extra cooling, keep the gel in the fridge. Reapply as required.\u003c\/p\u003e\n\n\u003cp\u003eIngredients\u003c\/p\u003e\n\n\u003cp\u003e, our After Sun is suitable for those with dry and sensitive skin. It is also suitable for eczema-prone skin. Also contains. Vitamin B5 to retain skin moisture and reduce inflammation. Fragrance-free, allergy-certified, and dermatologically tested. • GENTLE FOR ALL THE FAMILY TO USE - Our After Sun be used on any part of the body, such as a face body or hands, and its gentle ingredients make it suitable for the whole family to use. For an extra cooling effect, keep our After Sun Gel in the fridge. • QUALITY SKINCARE EVERY DAY - For more than 70 years.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200579752033,"sku":null,"price":18.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_a917b40d-60d2-4c5e-91c3-1c8d3ed0dc19.jpg?v=1784018970"},{"product_id":"e45-collection-42","title":"E45 Face Foaming Cleanser 150ml","description":"\u003cp\u003eAn everyday facial cleanser that gently cleanses dry skin whilst preserving the skin's natural moisture barrier. E45 Face Foaming Cleanser has been dermatologically tested to be\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Daily face wash that helps maintain the natural skin barrier\u003cbr\u003e\n- Removes dirt, excess oil, impurities, and make-up\u003cbr\u003e\n- Gentle foam texture to thoroughly cleanse without drying or irritation\u003cbr\u003e\n- Free from fragrance and dermatologically tested for dry, sensitive skin\u003cbr\u003e\n- Free from soap and sulphate\u003cbr\u003e\n- Suitable for dry, sensitive and eczema-prone skin on the face. Our gentle facial cleanser thoroughly cleanses without affecting the skin's natural moisture barrier and drying out the skin. E45 Face Foaming Cleanser is easy to use as part of your daily routine and reaches deep into pores to draw out dirt and impurities, leaving you with clean, soft skin\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003ePump the cleanser onto your fingertips and massage into wet skin, then rinse. Use twice a day, morning and night, and follow with the E45 Face Moisturiser for long-lasting softness.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eAllergy Information: If you have sensitive skin, or if you're worried about allergic reactions, we recommend doing a patch test first. Patch testing involves applying a small amount of product to the skin and leaving it on to see if a reaction develops. WARNINGSFor external use only. Keep out of reach of children. Avoid contact with eyes, if contact occurs, rinse thoroughly with water.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200579817569,"sku":null,"price":15.73,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_52725568-accc-4469-821b-3a5921e1d698.jpg?v=1784018972"},{"product_id":"e45-collection-43","title":"E45 Rich 24h Moisturiser Cream 24-Hour Hydration 400ml","description":"\u003cp\u003eE45 Rich 24H Cream with vitamin C and E for deep and nourishing moisturisation that lasts throughout the day. E45 Rich 24H Cream is a rich and intensely hydrating daily moisturiser that is clinically proven to replenish dry skin and is also\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- 24-hour moisturisation, with vitamin C and E for deep hydration\u003cbr\u003e\n- Helps to repair the skin's natural moisture barrier\u003cbr\u003e\n- Dermatologically tested and clinically proven to replenish dry skin\u003cbr\u003e\n- Suitable for sensitive skin. Our cream has been dermatologically tested and is formulated with vitamin C and E to keep the skin soft and smooth, whilst restoring the skin's natural barrier for deep and lasting hydration\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eUse as often as required on the hands, body and face to help keep dry and sensitive skin soft, supple and moisturised. For best results, use daily.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eAllergy Information: If you have sensitive skin, or if you're worried about allergic reactions, we recommend doing a patch test first. Patch testing involves applying a small amount of product to the skin and leaving it on to see if a reaction develops. Warnings: Keep out of reach of children. Avoid contact with eyes.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200579850337,"sku":null,"price":19.73,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_19fcbb7d-2b1a-41b3-88f0-632e5d328f73.jpg?v=1784018974"},{"product_id":"e45-collection-44","title":"E45 Face Moisturiser Cream 50ml","description":"\u003cp\u003eFast-absorbing and non-greasy face moisturiser for dry and sensitive skin. E45 Face Care Hydrating Moisturiser has been dermatologically tested for dry and sensitive skin on the face. Its gentle formulation is also suitable for those prone to eczema. E45 Face Care Hydrating Moisturiser improves the skin's natural barrier for long lasting hydration throughout the day.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Fast-absorbing and non-greasy moisturiser\u003cbr\u003e\n- Lightweight and easy to apply\u003cbr\u003e\n- Improves the skin's natural barrier for all-day hydration\u003cbr\u003e\n- Free from fragrance and dermatologically tested for dry, sensitive skin\u003cbr\u003e\n- Suitable for eczema-prone skin\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eApply daily to a clean face and neck.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200579915873,"sku":null,"price":16.24,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_2545b2a1-f09d-427c-a9fb-b12d71b6eeb1.jpg?v=1784018974"},{"product_id":"e45-collection-45","title":"E45 Eczema Relief Cream 60g","description":"\u003cp\u003eE45 Eczema Relief Cream alleviates atopic eczema symptoms and is clinically proven to help reduce itching and redness. Fast-absorbing and dermatologically tested to treat the symptoms of atopic eczema and soothe the very dry, irritated skin. With 70 years of expertise, E45 offers quality products for various skin conditions such as eczema, psoriasis, ichthyosis, and other dry skin conditions.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Clinically proven and dermatologically tested formula\u003cbr\u003e\n- Suitable for dry and sensitive skin\u003cbr\u003e\n- Gentle enough for the whole family including infants from 1 month\u003cbr\u003e\n- Suitable for Suitable for adults, children, and infants\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eApply E45 Eczema Relief Cream twice daily to affected areas for mild to moderate eczema. Can be used everyday. For external use only. Read the enclosed instructions carefully before use.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eKeep out of the reach of children. Do not use after the expiry date.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200579948641,"sku":null,"price":27.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_753a1fae-c2c0-4ed0-94b5-e2c36abf6027.jpg?v=1784018976"},{"product_id":"e45-collection-46","title":"E45 Itch Relief Cool Mousse Cooling Mousse Formula 100ml","description":"\u003cp\u003eE45 Itch Relief Coolmousse gets to work instantly and provides immediate relief for dry, itchy and irritated skin. Its mousse is formulated with betaine, a natural osmoprotectant with moisturising and calming properties, and highly purified aloe vera extract to soothe and hydrate the skin. Its lightweight foam texture is quick to absorb without leaving a sticky residue and leaves the skin feeling calm, comfortable and moisturised.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Cools, calms and soothes dry, itchy and irritated skin\u003cbr\u003e\n- Lightweight foam texture\u003cbr\u003e\n- Easily absorbed, with no sticky residue\u003cbr\u003e\n- Free from fragrance\u003cbr\u003e\n- Suitable for use by the whole family on the body, face and hands Suitable for Suitable for the whole family\u003cbr\u003e\n- Contains Betaine, a natural moisturising and calming ingredient\u003cbr\u003e\n- Enriched with highly purified Aloe Vera extract to soothe and hydrate\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eShake the can 1-2 times. Press foam into palm and apply softly to the affected skin area - do not rub. Use as frequently as needed. Can be used all over the body, face, and hands and by the whole family. For an added cooling relief, store in the fridge.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eAvoid contact with the eyes. If the product enters the eyes, wash with water.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200580407393,"sku":null,"price":15.61,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_b5ffb54a-3053-46be-8317-aa0c365c7f9d.jpg?v=1784018977"},{"product_id":"e45-collection-47","title":"E45 Cream Clinically Proven Treatment for Dry Skin \u0026 Eczema 500g","description":"\u003cp\u003eE45 Cream has been clinically proven to treat and soothe dry, itching, flaking, chapped, rough and calloused skin, sunburn and detergent hands. Non-greasy formula leaves skin soft and relieved. E45 Cream is also for more serious dry skin conditions such as eczema, dermatitis, ichthyosis and certain dry cases of psoriasis.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Treats and soothes dry and flaky skin\u003cbr\u003e\n- Relieves itchy, irritated skin\u003cbr\u003e\n- Suitable for dry psoriasis\u003cbr\u003e\n- Suitable for Adults, children \u0026amp; infants aged over 1 month\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eE45 CREAM: Apply to the affected skin 2 or 3 times daily. For external use only. If symptoms persist, consult your doctor.\u003c\/p\u003e\n\n\u003cp\u003eActive ingredients\u003c\/p\u003e\n\n\u003cp\u003eWhite Soft Paraffin, Light Liquid Paraffin, Anhydrous Lanolin.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eDo not use if allergic to any of the ingredients. Do not use near the mouth, inner nose, eyes, genital area or on broken skin. E45 cream contains: Cetyl alcohol which may cause local skin reactions (e.g. E216 and E218 which may cause allergic reactions (possibly delayed). Do not smoke or go near naked flames – risk of severe burns. Fabric (clothing, bedding, dressings etc) that has been in contact with this product burns more easily and is a serious fire hazard.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200580472929,"sku":null,"price":24.52,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_239cc4ef-aa0a-4054-baa2-e9ab946ff0d8.jpg?v=1784018979"},{"product_id":"e45-collection-48","title":"E45 Night Cream To Repair \u0026 Replenish Dry Skin Overnight Repair 50ml","description":"\u003cp\u003eNourishing face cream intensely moisturises dry, sensitive skin overnight. E45 Face Care Night Cream is a nourishing facial moisturiser, designed to hydrate, soften and replenish the skin overnight. Such as Pentylene Glycol, Glycerin, Cocoa Seed Butter, Shea Butter and plant oils, and enriched with Vitamin E. E45 Face Care Night Cream softens and replenishes dehydrated skin and helps to repair and strengthen the skin's natural barrier.• Restores the skin barrier overnight and promotes skin recovery• Contains nourishing oils and antioxidants to nourish and protect• Quick-to-absorb, lightweight texture that won't clog or block pores• Dermatologically tested for dry, sensitive skin• Free from fragrance and vegan Suitable for all skin types How to use Apply every evening to a freshly cleansed face and neck.\u003c\/p\u003e\n\n\u003cp\u003eKey benefits\u003c\/p\u003e\n\n\u003cp\u003e- Clinically proven and dermatologically tested formula\u003cbr\u003e\n- Suitable for dry and sensitive skin\u003cbr\u003e\n- Gentle enough for the whole family including infants from 1 month\u003cbr\u003e\n- Suitable for eczema-prone skin\u003c\/p\u003e\n\n\u003cp\u003eHow to use\u003c\/p\u003e\n\n\u003cp\u003eApply every evening to a freshly cleansed face and neck.\u003c\/p\u003e\n\n\u003cp\u003eActive ingredients\u003c\/p\u003e\n\n\u003cp\u003eNo Active.\u003c\/p\u003e\n\n\u003cp\u003eIngredients\u003c\/p\u003e\n\n\u003cp\u003e, such as Pentylene Glycol, Glycerin, Cocoa Seed Butter, Shea Butter and plant oils, and enriched with Vitamin E. E45 Face Care Night Cream softens and replenishes dehydrated skin and helps to repair and strengthen the skin's natural barrier.• Restores the skin barrier overnight and promotes skin recovery• Contains nourishing oils and antioxidants to nourish and protect• Quick-to-absorb, lightweight texture that won't clog or block pores• Dermatologically tested for dry, sensitive skin• Free from fragrance and vegan Suitable for Suitable for all skin types How to use Apply every evening to a freshly cleansed face and neck. For best results, use as part of an evening skincare routine with the E45 Face Foaming Cleanser and E45 Face Serum.\u003c\/p\u003e\n\n\u003cp\u003eHazards and cautions\u003c\/p\u003e\n\n\u003cp\u003eIf you have sensitive skin, or if you're worried about allergic reactions, we recommend doing a patch test first. Patch testing involves applying a small amount of product to the skin and leaving it on to see if a reaction develops.\u003c\/p\u003e","brand":"E45","offers":[{"title":"Default Title","offer_id":46200580505697,"sku":null,"price":20.61,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/5685\/8977\/files\/download_03a98dec-1a09-4341-a1e5-2f9f92c123c1.jpg?v=1784018979"}],"url":"https:\/\/454boutique.com\/collections\/e45.oembed?page=2","provider":"454 Boutique","version":"1.0","type":"link"}