Drunk Elephant C-Firma™ Fresh Day Vitamin C Serum 28ml

WHAT IS IT
C-Firma™, made fresh to order...by you!

This super-potent 15% vitamin C serum is packed with a powerful antioxidant complex, essential nutrients, and fruit enzymes, all working together to firm and brighten the appearance of skin while improving the signs of photoaging.

WHAT IS IT FORMULATED TO DO
C-Firma™ Fresh Day Serum is designed to be mixed by you before its first use, which maximises the potency of its delicate (but powerful) ingredients while keeping the formula fresh. This revolutionary vitamin C serum is packed with a powerful antioxidant complex of 15% l-ascorbic acid, 0.5% ferulic acid, and 1% vitamin E to reveal a brighter, firmer, and more even-looking complexion. Potently formulated with pumpkin ferment extract and sodium hyaluronate crosspolymer, C-Firma™ helps to enzymatically dissolve surface dead skin cells as it hydrates and soothes. The result is a noticeably diminished appearance of signs of aging and photodamage—replaced by incredible radiance and luminosity.

WHAT ELSE YOU NEED TO KNOW
When worn under your sunscreen during the daytime, C-Firma™ works hard to ward off pollution and UV-generated free radical damage. C-Firma™ is formulated at a pH of 2.5. No refrigeration required! Hint: Mix it with A-Passioni™ during the daytime for even greater protection against UV-generated free radical damage, plus better glow-boosting and skin-firming benefits.

DIRECTIONS
Pour all of the liquid serum base into the vial containing the 15% l-ascorbic acid powder. Screw the pump onto the top of the vial and shake for one minute until the powder dissolves fully. Bubbles will form—that’s OK! Next, insert the vial into C-Firma’sopaque outer container with the pump facing to the left until it snaps into place. Your C-Firma™ Fresh Day Serum is ready to use! Once mixed, C-Firma™ will stay fresh for six months. No need to refrigerate. Warning: Mix only as intended. Avoid contact with eyes.

100% free of essential oils, silicones, colorants, and fragrance. Vegan and cruelty-free.

THE SUSPICIOUS 6
At Drunk Elephant, we avoid the 6 ingredients that we believe are at the root of almost every skin issue. You don’t have to be scared of them- just be aware of them. Once they’re removed entirely from your routine, your skin can reset to its healthiest, most balanced state. That’s our ingredient-elimination philosophy for a total skin reset.

1.Essential oils
2.Drying alcohols
3.Silicones
4.Chemical sunscreens
5.Fragrances and dyes
6.Sodium lauryl sulfate (SLS)